Flip.to & Vizergy partner to help hotels turn guest referrals into a powerful new business channel

Flip.to partners with Vizergy, the leading partner in hotel internet marketing

ORLANDO, FL – NOVEMBER 2014Flip.to is proud to announce its most recent strategic partnership with Vizergy, the hospitality industry’s leading partner in hotel internet marketing. Flip.to, the brand advocate platform, turns hotel guests into a huge, trusted extension of a hotel’s marketing force, boosting brand awareness and earning new guests around the world.

Vizergy has partnered with Flip.to on multiple fronts, ranging from a new product offering within Vizergy’s best-in-class suite of marketing services, to a seamless integration with Secure-Res, their globally respected booking platform. This partnership has allowed Vizergy clients to take full advantage of the Flip.to brand advocate platform and has laid the foundation for hotels to earn increased customer engagement and generate new guests, with the help of their existing guests.

Since partnering, Vizergy has integrated Flip.to on a number of customer websites, as well as a variety of booking engines. The roster of Vizergy’s customers that have opted to integrate this service into their online strategy continue to see added revenue gains and increased traffic due to viral marketing. These successes are driven by the performance of the Flip.to platform and its ability to create uniquely personalized messaging for guests of each specific hotel property.

“Flip.to and Vizergy are proactively working together to design an integrated platform that has a real impact for our mutual customers based on what’s best suited for each one. Our mission is to help hotels earn new guests and we’re laser-focused on doing just that everyday,” said Edward St.Onge, President of Flip.to.

“We are thrilled to continue partnering with innovative new social platforms such as Flip.to,” said Robert Arnold, President of Vizergy. “As guests become increasingly vocal in the social sphere, it is critical to bring new and unique products to the table that will allow our clients to maximize booking potential and enhance relevant and targeted messaging for their properties. Flip.to delivers that added benefit of trusted word-of-mouth marketing, and we look forward to providing this service to many more of our socially savvy hotel clientele.”

Flip.to + 2 celebrity guests = 56,000 connections for Atlantic Hotel & Spa

Two celebrity guests reach over 56,000 like-minded travelers for the Atlantic Hotel & Spa in Fort Lauderdale

ORLANDO, FL – NOVEMBER 2014 – Two TV broadcasters spread the word to their massive social networks about their upcoming stay at the Atlantic Hotel & Spa in Fort Lauderdale with the help of the brand advocate platform, Flip.to.

The Atlantic Hotel & Spa
The Atlantic Hotel & Spa

“We were extremely fortunate to reach 56,000 people from just two guests – that is priceless publicity for our hotel. Flip.to is truly engaging. An amazing amount of our guests and their friends use the incentives earned for future travel,” said Scott Frothingham, Hospitality Revenue Consultant for the Atlantic Hotel & Spa. “Flip.to has been great on reaching a completely different area of social media versus your traditional review sites and getting a few ‘likes’ here and there.”

Many guests have hundreds, if not thousands of potential future guests in their social networks. Flip.to encourages guests to spread the word about their upcoming stay with their friends and family, and provides a personal experience for each, while taking them down the path toward a future booking at the hotel.

The Atlantic Hotel & Spa, Balcony View
The Atlantic Hotel & Spa, Balcony View

“Whether your guests have 100 or 30,000 connections, a personal endorsement builds strong trust and brand awareness, bringing traffic directly to your site,” said Debi Moses, Senior Director of Sales for Flip.to. “That traffic turns into booked room nights or plans for a future stay. Either way it’s a win for your hotel.”

To find out more about how Flip.to can help create a significant, measurable impact for your hotel, please get in touch with Debi Moses at dmoses@flip.to or visit www.flip.to.